10 Platforms to Outsource Your Content Writing, Sorted by Specialization
Finding the right content writing service can feel overwhelming when you have dozens of options. The trick is matching your specific needs with a platform that specializes in what you actually want. Some platforms excel at connecting you with niche experts, while others focus on volume and speed. Still others cater to specific industries or content types. This list organizes ten solid platforms by their core strengths, so you can quickly identify which one fits your project best. Whether you need technical blog posts, creative storytelling, or high-volume product descriptions, there’s a platform here designed with your goals in mind.
- Legiit: Best for Digital Marketing and SEO Content
Legiit stands out as a marketplace built specifically for digital marketers and online business owners. The platform connects you with writers who understand SEO, conversion optimization, and online audience engagement. You’ll find specialists in blog posts, landing pages, email sequences, and sales copy that actually drives results.
What makes Legiit different is its focus on measurable outcomes rather than just word count. Writers on the platform often have backgrounds in marketing strategy, not just writing, which means they think about how content fits into your broader business goals. The service structure is straightforward, with clear pricing and deliverables upfront. If your content needs to generate traffic, leads, or sales, this is a smart place to start your search.
- Scripted: Best for Enterprise Content Teams
Scripted caters to businesses that need consistent, high-volume content production with professional oversight. The platform vets its writers carefully and assigns account managers to help coordinate larger projects. You get access to writers with industry expertise, from finance to healthcare to technology.
The platform works well for companies that want a reliable content pipeline without building an in-house team. Writers on Scripted tend to have journalism or professional writing backgrounds, and the platform handles much of the project management for you. Pricing sits on the higher end, but the quality control and support justify the cost for businesses that treat content as a core marketing channel.
- ContentFly: Best for Unlimited Blog Content
ContentFly operates on a subscription model that gives you unlimited blog posts for a flat monthly fee. This approach works brilliantly if you publish frequently and need a steady stream of articles without worrying about per-word costs. The platform handles topic research, writing, and revisions as part of the package.
The service suits content managers who want predictable budgets and consistent output. You work with a dedicated writer who learns your brand voice over time, which reduces the back-and-forth typical of freelance relationships. While the unlimited model has some reasonable usage guidelines, most businesses find they can produce far more content than they could afford through traditional per-article pricing.
- Compose.ly: Best for Vetted Industry Specialists
Compose.ly focuses on matching clients with writers who have real expertise in specific industries. The platform maintains a smaller, more selective pool of writers compared to broader marketplaces. When you need someone who genuinely understands B2B software, medical devices, or financial services, this focused approach pays off.
Each writer goes through a detailed vetting process that includes portfolio review, sample submissions, and interviews. The platform also provides project managers who help brief writers and maintain quality standards. Pricing reflects the specialized talent, but you avoid the frustration of working with generalists who need extensive education about your field. The result is content that sounds credible and informed from the first draft.
- Verblio: Best for Choosing from Multiple Drafts
Verblio takes an interesting approach by having multiple writers submit drafts for each assignment. You review the submissions and choose the one that best fits your needs. This system gives you options and reduces the risk of getting stuck with a single writer who misses the mark.
The platform attracts a diverse range of writers with different styles and specialties. You can order content in bundles, which brings the per-piece cost down considerably. The model works especially well for blogs, articles, and other content where you value having choices over working with one dedicated writer. Some clients find the selection process adds a bit of time, but most appreciate seeing different takes on the same topic.
- WriterAccess: Best for Granular Writer Filtering
WriterAccess gives you extensive control over finding exactly the right writer for your project. The platform includes detailed writer profiles with skill ratings, industry experience, writing samples, and even video introductions. You can filter by expertise, star rating, price range, and content type to narrow down candidates.
This level of detail helps when you have specific requirements or want to test different writers for ongoing work. The platform also includes workflow tools for managing multiple projects and writers simultaneously. Pricing varies widely based on writer experience level, which means you can match budget to project importance. If you like having lots of information before making hiring decisions, this platform delivers that transparency.
- Crowd Content: Best for E-commerce Product Descriptions
Crowd Content specializes in the kind of content that e-commerce businesses need in bulk: product descriptions, category pages, buying guides, and comparison articles. The platform understands the specific requirements of online retail, from SEO optimization to conversion-focused language.
Writers on the platform have experience creating product content that balances information with persuasion. The service handles large orders efficiently, which matters when you’re launching new product lines or refreshing existing listings. Quality levels are tiered, so you can choose higher-tier writers for flagship products and more economical options for straightforward descriptions. The platform also offers rush delivery when you need to meet tight launch deadlines.
- Contently: Best for Brand Storytelling and Content Strategy
Contently positions itself as a complete content marketing platform, not just a writing service. The company connects brands with experienced journalists, editors, and strategists who can develop comprehensive content programs. You get help with planning, production, and performance measurement.
This platform suits larger organizations that view content as a strategic initiative rather than a tactical task. Writers tend to have backgrounds in major publications and bring a storytelling sensibility to brand content. The platform includes analytics tools that track how content performs across channels. Pricing reflects the premium positioning, but clients gain a partner in building long-term content programs rather than just filling content calendars.
- Textbroker: Best for Budget-Conscious Volume Projects
Textbroker operates as a straightforward marketplace where you can order content in volume at competitive prices. The platform uses a star rating system that lets you select writer quality levels based on your budget and requirements. For basic content needs where cost matters more than creative flair, this approach delivers solid value.
The service works well for businesses that need large quantities of functional content like location pages, basic product descriptions, or simple informational articles. You can place orders quickly without lengthy vetting processes, and turnaround times are generally fast. The platform handles writer payment and project management, so you focus on reviewing finished content rather than coordinating with individual freelancers. Quality varies by tier, so set your expectations accordingly and order samples before committing to large projects.
- ClearVoice: Best for Managed Content Programs with Creative Direction
ClearVoice combines a talent marketplace with content management tools and hands-on creative direction. The platform assigns content strategists who help plan your editorial calendar, brief writers, and ensure consistency across all pieces. Writers include experienced freelancers with professional portfolios and specialized knowledge.
This service fits businesses that want more support than a simple marketplace provides but don’t need a full agency relationship. The platform handles talent sourcing, project coordination, and quality control while you maintain oversight and approval authority. Pricing includes both writing costs and platform fees, but the managed approach saves time and reduces the learning curve. The content strategy component helps ensure your writing efforts align with actual business objectives rather than just producing content for its own sake.
The right content writing platform depends entirely on what you need and how you work. If you prioritize industry expertise, platforms like Compose.ly or Scripted make sense. If budget and volume matter most, Textbroker or ContentFly offer practical solutions. For marketing-focused content that needs to perform, Legiit provides writers who think beyond just words on a page. Take time to consider your actual requirements, not just what sounds appealing in theory. Most platforms offer trial projects or starter packages, so test a few options before committing to one. The platform that works best is the one that consistently delivers content you can publish without major revisions, at a price that makes sense for your business.